The iconic brand ambassador died heroically sacrificing himself to save his friendsWesley SnipesandMatt Walsh.

you’re able to watch the tragic events unfold in the video below.

Mr. Peanut’s funeral will air during the third quarter of Super Bowl LIV on Feb. 2.

Planters Mr. Peanut

Ben Hider/Getty Images

“Mr. Peanut was more than just a friendhe was a hero.

His passing has shook me to my core,” Walsh said in a statement.

I’ll pay my last respects during his funeral on Super Bowl Sunday.

I encourage our entire nation to do the same."

Many paid tribute to the beloved legume on Twitter, commemorating his last, selfless act.

“Always classy, always crunchy, always cleaned up nicely.

We’ll miss him!”

wrote fellow mascot Mr. Clean.