This is going to be long, but I cant stop myself.

[Imagine this next bit said in the movie trailer guys voice.]

Wont you come along?

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Credit: Kevin Winter/Getty Images

Can we allpleaseagree that the article he reprinted is NOT A REVIEW??

Im not sure thats even a thesis that should be up for debate.

The article is, empirically, NOT A REVIEW.

Its essentially a press release.

Does it make you more comfortable if we stick to nothing but positivity and bunnies?

I guess I dont know if thats possible.

Would life in an unexamined world really be worth living?

I dont think wed know as much about our society, or ourselves.

It provides perspective, an opportunity for discussion, a seed from which ideas can grow.

It moves us forward.

Now: Am I a Frank Rich or a Pauline Kael?

HELL to the no.

But I consider myself a proud part of that tradition.

I also take time to craft that reporting, to shape my opinions.

I take time to present them in a compelling way.

I worry over commas, I fret over em-dashes.

And I believe that, if used properly and responsibly, it is a craft that has great value.

Im opening the floor to you now, PopWatchers.

Because thats what we do in these here modern times, it seems.

I write something, you respond.

Imagine the page hits!

Imagine the click-through ad revenue!

But… would you really want to be a part of that society?

And its not just cause Id be out of a paycheck.